The high standard for Australian design is set forth in part
by an annual prize for distinction in their field. This prize for excellence in
site design is called the McFarlane Prize. The prize is named for Nigel
McFarlane who was a respected Australian web pioneer. The McFarlane Prize is
meant to reward those designers and design firms who have excelled in design,
know-how, and even in the sites impact on the web. Australian design teams or
people can be nominated for sites for either Australian or non Australian
businesses. There's strict guidelines which the original set of nominated sites
are judged by including design, coding, usability, and accessibility.
Australian web design is a competitive field with lots of
designers and design firms vying for business. Their hard work is exemplified
by the amount of growth in the market and the high quality sites that are being
built. The focus of these high quality designers is not merely the look of a
site. Their sites function with the most advanced web solutions and know-how.
Don't be fooled in to thinking that the outback is less sophisticated then the
remainder of the world when it comes to web design, Australian web design is
innovative. web development
After rounds of judging the sites are narrowed down to what
they refer to as a 'short list' with a final decision announced at the Web
Directions Conference. Winners of the Australian web design prize receive
notoriety and instant credibility. The short list designers also get lots of
plug for their hard work and high standards of design and development. In case
you are looking for excellence, look no further then the Australian web design
industry. The explosion of innovation that can be found there is not to be
missed in case you require what is new and hot in the web design business.
Australian web designers have the know how to make your web-site function
seamlessly They can make sure that your clients are impressed with not only the
look of your web-site but with how well it meets their needs.
